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Concept, branding and applications for a food and agriculture industry consulting agency. The system reflects ideas of excellence, creative change, and informed perspective. Produced as a design intern with Lawler Ballard Van Durand in Atlanta, Ga.
Client: Ottima, LLC
Design Director: David McCanless, LBVD2013 -
The book of Genesis provides us with simple ways of understanding more complex truths. Genesis, in its simplest form, is the beginning, and the simplest form of a beginning is a point in space. The fluidity of the type reflects our constantly evolving sense of spirituality and self.
The poster measures 48" x 48" and contains all 38,262 words of the King James book of Genesis. -
Branding, packaging and web design for a boutique chocolatier in Atlanta, Georgia. Covers a large system of bars and confections, and is centered around the purity, natural beauty, and celebrated experience of the product.
Created in partnership with Brittany Baum.2012 -
Recipe book was created for the National Peanut Board. It features recipes submitted by health-conscious bloggers and professionals. The book also functions as a resource to empower consumers to take charge of their own nutrition through tutorials and useful tips. Personal responsibilities included concept, design and art direction.
Client: National Peanut Board
Design Director: David McCanless, LBVD
Photography: Chris Yoon2013 -
We measure everything, except what makes life worth living. Incompass is an online and mobile index that allows us to track and measure the human value of the goods and services we consume, because meaningful change begins with an investment in the individual.
Created in partnership with David Decepida2012 -
Packaging that elevates consistency, convenience and environmental priorities of the Keurig brand. Provides a clear system for the many types of coffee, minimizes amount of packaging material, and offers a convenient storage solution.2012 -
Branding for a small sandwich shop and bar in Atlanta, Ga. The name was inspired by 60’s icon Steve McQueen, and his “effortlessly cool” personae served as the jumping off point for design and collateral.2012 -
Dog treat packaging that encompases the fun, playful experience of sharing snacks with our four-legged friends. Dieline was created in full for this packaging.2012 -
Based on the new moral code of the Jazz Age, “anything that creates beauty or excitement is justified”, and the fear that accompanied this change. Inspired by the life of F. Scott Fitzgerald and The Power of Myth by Joseph Campbell.2013 -
Branding and applications for an organic farm located in Chattahoochee Hills, Georgia. The system focuses on the land and its rolling rocks that are slowly worn down over time by water to extract nutrients, creating rich, fertile soil. -
Book cover designs for the trilogy by Cormac McCarthy. Imagery of mythological creatures alludes to the characters’ search for the myth of the american cowboy, an ideal that never truly existed, while the abstract backdrop references both the chaos and ever-important sense of place within the stories.2012